I Build Growth Funnels For B2B SaaS and Tech Firms 

I help B2B SaaS and tech companies accelerate revenue by diagnosing broken funnels, rebuilding them from the ground up, and scaling what works.

Need a hand with a project?

Yes, let’s chat!

Whitepapers

Case Studies

Sales Copy

redis

Why Most B2B Content Fails To Drive Revenue

  • Most B2B tech teams invest in content—but still struggle to drive real pipeline impact.

    The reason?

    • They’re publishing blogs when what they really need is bottom-of-funnel proof.

    • They’re writing copy that sounds good—but doesn’t actually build trust or reduce sales friction.

    • Their technical buyers stay skeptical because the messaging is too vague or fluffy.

    And sales? They’re left asking, “Where are the assets that actually help us close deals?”

I help B2B SaaS and Tech teams bridge the gap between marketing and revenue with content that actually moves deals forward. 

About me

‘Harry is a fantastic copywriter and wordsmith!’

“Harry is a fantastic copywriter and wordsmith! He ran a brilliant session for our marketing & bids team recently which was both educational and interesting. Really well delivered with strong content. I’m hoping to organise more sessions soon.”

Rose Ellis, Head of Marketing UK&IE | Head of Events, Cushman & Wakefield

Strategic Solutions for B2B Growth

I work with B2B tech and SaaS companies to create content that helps your GTM team build trust, shorten sales cycles, and move buyers toward a decision.

These are high-leverage assets that actually support revenue—not just awareness.

Case Studies

Prove ROI and showcase customer success in a way that builds trust with future buyers. Structured for sales, not fluff.

Whitepapers & Lead Magnets

Educate, qualify, and attract high-intent leads with thought leadership designed for conversion—not just downloads.

Sales Sequences & Landing Page Copy

Move leads closer to the sale with sharp, benefit-driven copy crafted for outbound or nurture campaigns.

Positioning & Messaging Support (optional)

For companies refining their voice or ICP narrative, I help clarify your value and speak your buyer’s language.

Ready to turn your content into a sales asset?

Book a call

‘His writing was always high quality, and he was able to adapt to fit our voice and style.’

“Harry did a great job creating interesting how-to blogs that developers could follow to create their own applications. His writing was always high quality, and he was able to adapt to fit our voice and style. Most importantly, he created assets that could resonate with developers, which is a tricky audience to reach. Harry is a skilled writer and I was happy to work with him on my team!”

Gavin Cahill, Content Marketing Manager, Redis Labs

A Simple, Strategic Process Built for B2B SaaS and Tech Teams

1. Discovery & Alignment

We get clear on your goals, audience, and how each asset fits into your go-to-market strategy.

  • Strategy call

  • Quick audit of your ICP, product, and funnel

  • Clear scope and messaging direction

2. Execution & Collaboration

You get strategic, conversion-focused drafts—fast.

  • Drafts built to drive action, not just sound good

  • Easy async feedback (Google Docs, Notion, etc.)

  • 1–2 rounds of revisions included

🚀 3. Final Delivery & Enablement

Polished content, plus tips to make it work harder across your GTM motion.

  • Final copy in your format of choice

  • Deployment suggestions (sales, marketing, CS)

  • Optional repurposing ideas (social, nurture, etc.)

I brought on Harry as a freelancer copywriter to support one of my client’s content development efforts, and my experience working with him has been fantastic! He’s easy to work with, diligent, savvy with B2B copywriting (in our case), and has a solid understanding of writing for SEO optimization. My team and I have been very happy with his work, and I can certainly recommend his copyrighting services!

Dave deCourcelle

Start Up Marketing Leader, Position 2

‘Harry is one of the best copywriters I have ever worked with.’

“Harry is one of the best copywriters I have ever worked with. He has a solid onboarding process and you can clearly see he spent a lot of time finding the best formula for getting the most relevant information from his clients.”

Iona Dragomir, Digital Marketing Specialist

SEO Builder Testimonial

“Everytime the content has been bang on”

“The content is really really good, very well researched, and all of the keywords are in the content, making sure that the content is SEO-optimized.”

“The content reads really easily and all of the keywords are on the page.”

Ready to Turn Content Into a Growth Lever?
Let’s talk.

 

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